A Bit On The Side!
Posted on 29 October 2009
Love her or hate her, you’ve got to admit there was something rather magnificent about Cheryl Cole’s appearance on last Saturday’s X-Factor. Classically dressed in a simple, white, one-shoulder gown, the style was pure Greek Goddess. In keeping with this theme, her hairdresser had chosen to crown the gown with a hairstyle normally reserved for balls, weddings and red carpet dos. To this effect, all but one tendril of the nomally-flowing locks had been teased into a lavish Hollywood epic hairstyle and embellished on just one side by a glittering band of dazzling diamante. I just had to get that look!
We already had traditional tiaras, whole sections of combs and slides, but nothing resembling “a bit on the side”! Time to source a few products, set up a brand new section. Seize the moment, so to speak.
I wasn’t the only one to spot a potential trend. By mid-morning on Monday, several mags and countless customers had called in to see if we had anything similar, at a price to suit the ordinary Geordie in the street and not just their celebrity songbird.. Working against the clock (and postal workers!) we managed to create a range of products – which we’ve called “Sideshows” – phototograph them, write about them and send out a missive to the database.
Of course, whether they catch on – or not – is in the lap of the Gods! The Greek Gods! Yassus Zeus!
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